Backup Google Analytics and visualisation in Data Looker

Complete export of Google Analytics data to a Google spreadsheet and visualisation in a prepared report with Data Looker (Data Studio).

Why is it important to backup Universal Analytics?

Google announced that on 1 July 2023, the standard Universal Analytics properties will no longer process data. You will not be able to access their data history in GA4 as Google Analytics does not allow data to be transferred from Universal Analytics.

GA4 is advertised as an update but it is really a different tool with a new data and information structure.

Universal Analytics data will be permanently deleted in July 2024.

Select your monthly vivitas

Export of all accumulated history

The export options offered by Universal are limited to 5,000 records. Through this service you will have the complete history with data from the last 5-6 years.

Interact with the data through Data Looker

We integrate the export into Data Looker so that you can work and analyse interactively with all the accumulated records. When Universal is no longer available, you can continue to analyse the data through these interactive dashboards.

Process of this service

Audit

Review of your Google Universal Analytics account. Kpis, events and conversions configured.

Planning

Configuration of the KPIs to be exported, accumulated history, number of rows ...

Export

Start exporting to a Google spreadsheet

Data Looker

Preparation of dashboards with Data Looker with interactive data visualisation

Frequently Asked Questions (FAQ)

Will the 100% data be exported?

We will export all the data from the last 5-6 years, depending on the website, which is more than enough to be able to make useful comparative and retrospective analyses. The export will generate a file containing the following data and metrics (Pages viewed, Landing page performance, Campaigns, Countries, Regions, Sources, Media, Products sold, Visits, Users, Bounce rate, Average session duration, Pages viewed per session, Leads/sales, Conversion rate, Conversion value).

Is there a limit to the number of registrations?

No, we export all data history for the last 5-6 years.

What does the report include?

The basic data and any other data you require, it is a customised export.

Will I always have access to this data?

Yes, at eXprimeNet we develop everything under customer accounts. This information is available to you at any time.

How do we start or what would be the process?

Very simple, when you contract the service through the payment form in this section we will contact you to give us access to your Google Analytics Universal account. After a review we will agree which KPIs you want to export and confirm from which dates. You will receive the export file and the Data Looker within a maximum of 5 working days.

If I have questions, will I have contact or support? someone I can talk to?

Yes, you will be in contact with our technical support team to answer any questions you may have during the whole process.